Branding
Forcefolio
The project
Identity for a linguistic “smart test” which uses a self-adapting algorithm in real-time, tailored to the strengths and weaknesses of each candidate. Forcefolio then provides recruiters and/or candidates with detailed reports. Information is organised in a way to present, at a glance, an accurate portrait of global aptitudes and development opportunities. The logo is based on the superposition of two F's forming a linear graphic chart.
Credits
Art direction and design
Charles Daoud
Naming
Déraison
